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Changing Attitudes, Changing Lives

Young people laying down

Real people are at the centre of our public awareness work.

 

We are working with some of the most stigmatised groups in society to ensure that they get the chance to tell their stories, their way.

 

Our National Inquiry into Self-harm among young people across the UK found that widespread ignorance about self-harm was increasing the burden of youngsters already struggling to cope.

Many would hide their unhappiness for years and yet, when they finally took that huge step of seeking help, we heard evidence that they were dismissed and treated as ‘time-wasters’ or ‘attention-seekers’.


“Self harm used to be a way to get rid of the feelings inside of me. To get out all the hurt, anger and pain that I was feeling. The sense of feeling better was always so shortlived…that I was doing it many times."

 

"Now the longer I can manage without it the better. I’m trying to get my life ‘normal’, though for me self harm is normal. I don’t know how to release my feelings in any other way and find talking exceptionally difficult.”


Our massive public awareness campaign put young people and their stories on national TV and in the newspapers.

 

We gave thousands of schools across the UK information about why young people self-harm and how to help them. And we’re still inundated with requests for this information from parents, friends and young people themselves.